Loretta Swit Introduces
SWITHEART Perfume,
Jewelry Line and Releases
Second Printing of Her Book, 
SWITHEART,
With Forward By Mike Farrell
& Each To Benefit
The SwitHeart Animal Alliance

Website: www.switheart.org

Loretta Swit could not be more thrilled or proud of the response to new fragrance, called SwitHeart, in its trademark heart-shaped bottle.  Exclusively for SwitHeart Animal Alliance Donors. "I love perfume, and I love creating, so I’m excited to announce my new perfume, SwitHeart," satys Loretta Swit. "Anyone who donates $55 will receive a bottle of SwitHeart, my very own blend of orange flower, jasmine, sandalwood, musk, patchouli and vanilla." SwitHeart perfume is not available in stores – it is only for donors to my SwitHeart Animal Alliance nonprofit! All proceeds go to the nonprofit.

About SWITHEART Perfume Promo - https://youtu.be/Bb5-2DJSqoQ

In addition, Ms Swit is touring the country at accessory shows, unveiling her latest creation, a necklace - Swinging and asparkle from a GOLD chain is a loving heart featuring a selected birthstone of Topaz, Emeralds, Rubies, Diamonds and more. As with the perfume and book. Proceeds go to SwitHeart.

About SWITHEART Jewelry Promo - https://youtu.be/vK16btl6us4

ABOUT SwitHeart: Loretta Swit set up SwitHeart Animal Alliance to prevent cruelty and end animal suffering, to promote and cooperate with numerous nonprofit organizations and programs that protect, rescue, train, and care for animals and preserve their habitat, while raising public awareness about issues that concern domestic, farm, exotic, wild, and native animals and their well being. Please visit the website at https://www.switheart.org

About the Book: SWITHEART: The Watercolour Artistry & Animal Activism of Loretta Swit By Loretta Swit. SwitHeart includes 65 full-color paintings and drawings.  Proceeds from the book will be donated to charities and programs that are as dedicated, as Ms. Swit is, to ending animal suffering and cruelty (Hardcover Price: $49.95 / Pages: 128 / 65 Color images / ISBN-13: Hardcover 978-0-9769513-9-1).

UPCOMING APPEARANCES

Rosemont, IL (December 8 - 10, 2023) - https://www.intergem.com/events/upcoming-shows/rosemont-il-december-8-10-2023

Chantilly, VA (Dec 15 - 17, 2023) - https://www.intergem.com/events/upcoming-shows/chantilly-va-december-15-17-2023

Please contact our office to request additional information or to discuss an interview with Ms Swit.

LORETTA SWIT BIO IN BRIEF ————

In addition, award-winning actress and activist, Loretta Swit, who received the BETTY WHITE Award from Actors & Others for Animals in 2017, choose that opportunity to announce the pending publication of “SWITHEART: The Watercolour Artistry & Animal  Activism of Loretta Swit” (Ultimate Symbol), in conjunction with the 45th anniversary year of M.A.S.H., and the role that brought her international acclaim as Major Margaret "Hot Lips" Houlihan.

'SwitHeart' chronicles the artwork of TV Icon Loretta Swit, a true champion of the animal kingdom. Watercolorist, award-winning animal activist and actress, Ms. Swit is renowned for her starring role on TV's most honored series, M*A*S*H, for which she won two EMMY's and worldwide acclaim. 

Ms. Swit has devoted decades to animal-related causes and is a strong advocate for animals and animal rights.  In September, she was awarded the 2016 Global Wildlife Conservation Champion Award by the GES Africa Conservation Fund for her support of animal conservation efforts, kindness, compassion and generosity.  This December Ms. Swit will accept The Betty White Award from Actors and Others for Animals, their highest honor, “for all she has done to protect and care for animals.”

What many fans may not know about the multi-talented thespian is that Ms. Swit has been an artist from age six. 'SwitHeart' ($49.95 / Hardcover) documents her animal portraits along with descriptive anecdotes about each and her extensive philanthropic work. Ms. Swit recently said, “I'm thrilled to see my passion for animals and my passion for art merge in a book that will help benefit and protect the animals on our planet.”

Among her numerous recent acknowledgments, she just received the Global Champion Award at Metropolitan Fashion Week (Along with Betty White and Ed Asner), Loretta is scheduled to received The Compassion in Action Award(GES Africa Conservation Fund), 2 Career Achievement Awards (Film Festivals. Ft Lauderdale/ St. Augustine), Westminster Animal Welfare & Leadership Award, the Red Cross Humanitarian Award, Global Wildlife Conservation Award, and on Nov 12th, she was presented with the Lifetime Achievement Award from the Polish Film Festival.

For interviews, press, high res photos and updated biography please send an email to harlan@bhbpr.com or call 626.296.3757